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<UID>
8802030329
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<PUBLICATION>
DETROIT FREE PRESS
</PUBLICATION>
<DATE>
880803
</DATE>
<TDATE>
Wednesday, August 03, 1988
</TDATE>
<EDITION>
METRO FINAL CHASER
</EDITION>
<SECTION>
SPT
</SECTION>
<PAGE>
1D
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<ILLUSTRATION>
Photo
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<CAPTION>

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<BYLINE>
MITCH ALBOM
</BYLINE>
<AFFILIATION>

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<MEMO>

</MEMO>
<COPYRIGHT>
Copyright (c) 1988, Detroit Free Press
</COPYRIGHT>
<HEADLINE>
ISIAH, THE HORSE? OF COURSE, OF COURSE
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First let me say that Isiah Thomas is quick and smart and warm and funny
and an extremely talented basketball player who deserves everything he gets.
So I am not surprised his face is on the front  of Coke cans, and that he has
just signed with a local TV station.

  It is the path of success: Isiah Thomas, the man. Isiah Thomas, the TV
star. Isiah Thomas, the endorsement spokesman.

  Isiah  Thomas, the horse.
  The horse?
  Yes. The horse. I am not making this up. There is a racehorse named Isiah
Thomas.  If you doubt me, you can go to a place called Northfield Park near
Cleveland  next weekend and watch the animal run. And you can scream, "GO,
ISIAH, GO!" -- just as you would at a Pistons game. 
  You can even bet on him. Chuck Daly, the Pistons coach, already has. Two
weeks  ago, Daly, Pistons assistant coach Dick Versace and public relations
director Matt Dobek went to that track and bet $20 each on their man. Er,
horse.
  And he won.
  And they each made $110.
  Now, this is unusual, even for America. Many men get to see their name in
lights; few get to see it in the Daily Racing Form. Here is what I want to
know: Does the horse have an outside jumper? Can  the horse play defense? If
Larry Bird were also equine, would he be just another good horse?
  Eager to find the answers, I called Lowell Lockhart, the horse's owner. I
expected a rich old man who  sips mint juleps. As it turns out, Lowell does
not sip mint juleps. Lowell is not rich. Lowell is a plumber. He returned my
call from a job.
  "I can't talk too long," he said. "This woman's drain  is clogged up real
bad."
The horse loves basketball 
  "You're the man who owns Isiah Thomas?"
  "Uh-huh."
  "Gee. It's not often you meet plumbers who dabble in racehorses. Except at
the $3  window."
  "My parents own horses. My mother named this horse Isiah Thomas, after her
favorite player. We own Isiah's mother, too. His father was a stud from New
Jersey."
  A stud from New Jersey?
  "And how is . . . Isiah doing?" I asked.
  "He's doing great. He's won seven races already. He's made over $20,000."
  "Is he at all like Isiah the athlete?"
  "Yeah, he has a lot of heart.  Like in Game 6 of the NBA championships?
When Isiah was hurt but he still played? This horse is like that."
  Great. Next time the horse sprains its ankle and is listed as
"doubtful," I'm putting  all my money on it.
  Now. OK. The naming of non-human objects after sports stars is not new.
But usually it is a candy bar, like the Reggie.
  This is a horse of a different color. And it makes  me wonder about a few
things.
  For example: Does the horse answer to "Zeke"?
  When the horse is introduced, does he run out and slap hooves with his
fellow colts?
  When the horse wins, does  its mother say: "Ooh, Isiah." Or does she just
whinny like the others?
  "Actually, the horse likes basketball," Lockhart said. "We threw a few in
his stall. He enjoyed it."
  "Did he dribble?"
  "No, he just chewed them."
Here comes Isiah down the stretch  Of course, there are certain obvious
differences between Isiah the horse and Isiah the man. For one thing, I doubt
the horse is housebroken.  Also, the man has no tail. At least, I haven't seen
one.
  Nonetheless, people are very excited about this relationship. I am told
the track announcer at Northfield has a great time with it: "Here  comes Isiah
Thomas down the stretch . . . Isiah Thomas dribbles ahead . . . Isiah Thomas
is traveling . . ."
  But the real fun might be yet to come. This horse, it turns out, has a
younger brother.
  "What are you going to name him?" I asked.
  "Magic Johnson," Lockhart said.
  Naturally. Then, when Magic gets older, it can run against Isiah, and
they can kiss before each race. Or whatever  horses do. I don't even want to
know; it sounds disgusting.
  By the way, for all this to happen, Thomas, the man, had to give his
permission. No problem. He told the Lockharts he was "honored" they  would
name their horse after him, and I thought that was nice.
  Besides, he's setting a precedent here. One day we could have a colt named
Larry Bird running against a colt named Michael Jordan.  The Kentucky Derby
will be won by Kurt Rambis, a horse with glasses. Pepsi? American Express? The
heck with them. A man will not have truly made it in pro sports until a
four-legged animal bears his  name.
  And is owned by a plumber.
  Unfortunately, the original Isiah Thomas hasn't been down to see his
horse yet, as he is busy becoming the Official Spokesman for Everything Under
the Sun. We can only hope he does as well with his contract renegotiations,
since he is certainly worth more than the measly $750,000 a year the Pistons
are paying him.
  After all, a name as famous as Isiah  Thomas shouldn't be working for
peanuts.
  Carrots, maybe. Not peanuts.
CUTLINE
 Isiah Thomas
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