<?xml version="1.0" encoding="ISO-8859-1"?>
<BODY.CONTENT>
<UID>
8902060132
</UID>
<PUBLICATION>
DETROIT FREE PRESS
</PUBLICATION>
<DATE>
890908
</DATE>
<TDATE>
Friday, September 08, 1989
</TDATE>
<EDITION>
METRO FINAL
</EDITION>
<SECTION>
SPT
</SECTION>
<PAGE>
1D
</PAGE>
<ILLUSTRATION>
Photo
</ILLUSTRATION>
<CAPTION>

</CAPTION>
<BYLINE>
MITCH ALBOM
</BYLINE>
<AFFILIATION>

</AFFILIATION>
<MEMO>

</MEMO>
<COPYRIGHT>
Copyright (c) 1989, Detroit Free Press
</COPYRIGHT>
<HEADLINE>
SANDERS NEGOTIATIONS RESTORED THE SNORE
</HEADLINE>
<SUBHEAD>

</SUBHEAD>
<CORRECTION>

</CORRECTION>
<BODY>
If you're looking for a guy to celebrate the good news, you've come to the
wrong place. The way I see it, Barry Sanders signed a contract Thursday only
because greed finally collided with patience  and both sides figured all the
blood had been scratched from the other guy's eyes. You call that fun? You can
have it.

  Personally, I'm not sure which side makes me more ill. Here were the Lions,
 just seven  weeks ago, promising to "restore the roar." Coach Wayne Fontes
gave us his best Cheshire cat grin,  and his assistants jangled the keys to
their newfangled offense. Everything was supposed  to be wonderful and fresh
and exciting.

  And today, before the season even starts, fans are already shaking their
heads. The stretch offense reminds me of a paper airplane, beautiful and
feathery  -- until somebody steps on it. And the promises of restoring a roar
ring pretty cheap when you sign your backfield savior less than 72 hours
before the opening kickoff.
  What are we supposed to do,  pat them on the back? That it took this long?
That all but one of the 27 other first-round picks had to be signed before
Lions management felt confident enough to offer its best money? Come on. If
the  Lions suddenly were able to give Sanders  $6.5 million over five years
and a $2.8  million annuity, where was that money until now? 
  They are the next-to-last team to sign their top draft pick.
  They needed him in camp more than most.
  They finally gave him the money  that half the free world knew last month
it would take.
  And they had  three days to the season opener.
  You call  that good news?
Lions blew chance to win back fans 
  Not that Sanders is blameless.  Hardly. In fact, his whole draft class
seemed to believe  that because  school never began till September, why
should an NFL career? Of the top 10 picks this year, only one was signed
before the third week in August. That one, of course, was Troy Aikman (a name
that has the same effect on NFL owners as scratching  fingernails on a
chalkboard). Aikman's six-year, $11.037 million contract back in April blew
the salary structure to smithereens. And because he was the No. 1 pick -- and
because Andre Rison, No. 22,  also signed early for good money -- the other
draftees simply waited for the rich rainstorm in between.
  "If you have agents telling their clients, 'We know you're missing camp,
but wait a little  longer, we're talking big money here,' " said Chuck
Schmidt,  who handled Sanders' contract for the Lions, "well, you can bet
they're going to listen."
  And sit. In fact, a lot of NFL clubs believe  their top picks this year had
no intention of signing before the last minute. Tony Mandarich, Deion Sanders,
and now Barry Sanders -- three of the top five, who signed this week -- seem
to bear that  out.
  And so what? That still doesn't excuse the Lions. Sanders is new here. He
doesn't have a history of letting down the fans. The Lions' brass had a chance
to make a point, to win back the crowd.
  They blew it.
How can Sanders be ready to play? 
  What might they have done differently? Well. I would have liked to have
seen them make a real offer early on -- we were saying five years, $5 million
back in July --  put it on the table, tell Sanders that's it, we're not
haggling, we want you in camp now. Had Sanders chosen to ignore it, fine, that
only makes him look more greedy. But at least the  effort would have been
made. Fans could take solace in that. The Lions didn't honestly expect to sign
him for $600,000 a year, did they?
  Instead, they watched their pennies. Right to the end, they waited to see
what everybody else was doing. How much would Mandarich get? How much would
Deion get? In business terms, they call that reactive management. It is
usually a bad sign. Sure, the Lions  will blame Sanders ("He wouldn't have
accepted a great offer; he'd still have wanted more"), and Sanders' side will
say if the money was there, he would have been, too, and blah, blah, blah. 
  The  simple truth is this: Sanders has  blown camp, maybe the most
important camp of his career, and the Lions will be playing catch-up with him
all season. And if they dare use him Sunday, they should be  taken to a
hospital and put in straitjackets. The man hasn't hit anything harder than a
pillow in nine months.
  Yes, Fontes once claimed a "great running back only needs one day to get
ready." You  bought that?  Believe me. Not only should he sit out Sunday, but
when and if he doesn't live up to snuff come the third or fourth game, we'll
suddenly be hearing how "it's tough for Barry to fit into  the system this
fast. He still needs time."
  And whose fault is that?
  So Sanders is signed, you can clap, you can sing. I don't want to be a
party poop, but watching two greedy sides play a four-month  game of chicken
isn't my idea of fun -- any more than sticking a new uniform on a new player
is the sign of a new approach. What I saw these past weeks is a last-place
club still watching every dime,  still following instead of leading, and I'm
not sure where that will ever take us, except to where we've already been.
CUTLINE
Chuck Schmidt
</BODY>
<DISCLAIMER>

</DISCLAIMER>
<KEYWORDS>

</KEYWORDS>
</BODY.CONTENT>
