<?xml version="1.0" encoding="ISO-8859-1"?>
<BODY.CONTENT>
<UID>
9601240905
</UID>
<PUBLICATION>
DETROIT FREE PRESS
</PUBLICATION>
<DATE>
960802
</DATE>
<TDATE>
Friday, August 02, 1996
</TDATE>
<EDITION>
METRO FINAL
</EDITION>
<SECTION>
SPT
</SECTION>
<PAGE>
1D
</PAGE>
<ILLUSTRATION>
Photo DOUG MILLS/Associated Press
Photo LINDA CATAFFO/Knight-Ridder Tribune
</ILLUSTRATION>
<CAPTION>



American Michael Johnson and his golden shoes blaze to a world
record in the 200-meter dash. Johnson, who  lowered his record
from 19.66 to 19.32, became the first man to win the Olympic
400 and 200.
Michael Johnson, overcome by emotion, gets up-close-and-
personal with the Olympic track after his world record.  "I
got more than I expected tonight," he said. "I was hoping maybe
a 19.6 or at best a 19.5. I never would have thought a 19.32."
</CAPTION>
<BYLINE>
MITCH ALBOM
</BYLINE>
<AFFILIATION>

</AFFILIATION>
<MEMO>

</MEMO>
<COPYRIGHT>
Copyright (c) 1996, Detroit Free Press
</COPYRIGHT>
<HEADLINE>
GOLDEN FEATS;
JOHNSON COMPLETES DOUBLE IN RECORD STYLE
</HEADLINE>
<SUBHEAD>

</SUBHEAD>
<CORRECTION>

</CORRECTION>
<BODY>
ATLANTA --  The race was over, the world record was in pieces, and the
loudspeakers were blasting well-chosen rock lyrics -- "You're unbelievable!"
The hero of the moment was jogging around the  track in golden shoes, with an
American flag in his hands and an ice pack on his right leg. The crowd rose to
applaud. Now, with the expected miracle behind him, we'll see how much steam
this Michael  Johnson really has.

  It should be enough, of course, that he has two gold medals from these
Olympics. It should be enough that, in the span of three days, he pulled off a
double-victory never before performed by a man in Olympic track and field
history, the 200 and the 400, as different as wrestling and boxing. It should
be enough that he burned a hole in the track Thursday night, pushing a world
record not by a few meager hundredths of a second but by the track equivalent
of a football field.

  And it should be enough that he got to stand on a podium most of us only
dream about, in front  of his countrymen, and see his flag raised and hear his
anthem played.
  But if that were enough, why would Michael Johnson have hired a public
relations firm before the Games? Why would his agent  tell him to smile more
when he crossed the finish line? Why would Johnson, a marketing major in
college, tell a magazine, "I'm going to be The Man at these Olympics. . . .
I'm planning what type of advertising  and media I want, what type of image I
want people to see."
  You would think Olympic athletes would have learned something by now: You
can't blueprint America's loving you -- especially track and  field stars.
Carl Lewis should have taught them that.
  And Johnson, of all people, should know it. He came to Atlanta needing
only to keep quiet and run his meticulous races and let NBC launch the
worldwide chorus of sainthood -- and instead he decides to get into a spitting
match with Lewis and almost takes apart the whole thing.
  Fortunately, there was no Carl Lewis in the stadium Thursday  night -- as
there had been Monday, when Lewis' gold- medal long jump was still buzzing in
the air when Johnson ran his 400-meter  final. That seemed to spark a petty
verbal feud that had Johnson shrugging  off Lewis' accomplishments, and saying
he thought Lewis "should step down" as the main man of track and field. The
next day, Johnson refused to show for a Nike press conference because Lewis
was there.
  Dumb. As dumb as Lewis in 1984, when he and his agent made all those
predictions before the Games. We all remember how that backfired. "King Carl"
is still trying to recover.
  Thank goodness then,  for 9 p.m. on Thursday, a mild, sticky evening, when
-- with no Carl in sight -- Johnson got back to doing what he does best:
stunning people. He came out of the blocks in the 200-meter final, stumbled
briefly, then tore up everything you ever thought you knew about this race.
  Johnson on the track is simply a sight to behold. He runs like something
out of an old black-and-white newsreel, stiff and upright, his powerful legs
taking low, skimming strides, tight and starched, as if he were running in a
tuxedo. It looks funny to anyone too young to remember what Jesse Owens looked
like when he ran. Otherwise, it is hauntingly familiar.
  But as funny as it seems, when Johnson comes out of the final turn, he is
usually in a different zip code than his challengers. And he was again
Thursday  night. He led Frankie Fredericks from Namibia by a full stride --
and Fredericks, the last man to beat Johnson, was running the race of his
life.
  Down the straightaway, with the crowd on its feet,  Johnson seemed to only
get faster. And when he crossed the tape, all alone, he shot a glance to the
clock and threw his hands into the air: 19.32. He had beaten his own world
mark by more than a third  of a second. For those of you unfamiliar with
track, that's like going from a black-and-white TV to Surround Sound.
  To put it in perspective, before Johnson came along, the world record was
19.72,  set by Italy's Pietro Mennea. That lasted 17 years. The next man to
break Johnson's record is probably in the womb right now.
  "I got more than I expected tonight," said Johnson, who finally made  up
for his disappointment in 1992, when food poisoning led to his bombing out of
the 200, a race he was expected to win. "I was hoping maybe a 19.6 or at best
a 19.5. I never would have thought a 19.32."
  "Can you describe what it feels like to go that fast?" someone asked.
  Johnson smiled. "All I can think of is, when I was a kid, my dad got me a
go-cart. And there was this big hill at the end of my street. And the higher
up you got, the faster the go-cart went.
  "That's the only thing that really compares. Go get yourself a go-cart,
find a hill, and you'll know how it feels."
 

The champion

  This was wonderful stuff -- much better than the childish jousting with
Lewis over who should sit on the throne. The fact is, no matter how incredible
Johnson's accomplishments, he is hardly guaranteed  long-term superstar
status. This is track and field, remember? A forgotten sport all but two weeks
every four years. If winning a 200 and 400 were enough to put you over the
top, then you'd be able to  tell me the two women who have already
accomplished this in Olympic history.
  I'm waiting.
  Still waiting.
  Johnson is, by all accounts, a private, serious, meticulous man, who lays
out his  clothes and maps out his schedule and leaves nothing to chance. And
perhaps he has done this with his publicity plans. I'm sure Nike's tireless
marketing people haven't helped matters, nor has his agent  or his bodyguard
or the rest of his "team." Maybe all this hype is why, before coming to
Atlanta, Johnson said, "There are two household names in the history of track,
Jesse Owens and Carl Lewis. I'm  in position to be the third.
  "(My races) will be the biggest show of the Olympics."
  Ugh.
  Michael. As Al Davis might say: Just run, baby. The last thing we need
from a brilliant Olympic  star is a sense of calculation and market
positioning. Better to remember the blaze with which you came down the
straightaway Thursday night. Better to remember those golden shoes churning
like a gerbil's feet on a treadmill.
  Better to remember what the third-place finisher, Ato Boldon, said when
asked about his Johnson's race:
  "I noticed a blue blur and a swoosh. And I said to myself, 'OK, there  goes
first place.' "
  All by himself. At a moment like that, who needs words?
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<DISCLAIMER>
THIS ELECTRONIC VERSION MAY DIFFER SLIGHTLY FROM THE PRINTED ARTICLE.
</DISCLAIMER>
<KEYWORDS>
OLYMPIC; TRACK AND FIELD; COLUMN; MICHAEL JOHNSON
</KEYWORDS>
</BODY.CONTENT>
